Stellenbosch University
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USB-ED making inroads for SU in Sandton
Author: Corporate Communication Division/Afdeling Korporatiewe Kommunikasie
Published: 14/11/2019

The office of the University of Stellenbosch Business School Executive Development (USB-ED), a private company within Stellenbosch University (SU), has moved to Sandton to bring its executive development short courses closer to where the clients reside.

The new office in the HB Connect building at 165 West Street is conveniently situated with greater access to the Gautrain, freeway routes and excellent amenities such as hotels and shopping centres within walking distance. HB CONNECT, a partner of SU, provides the venue.

The previous office was at the Didata Campus in Bryanston.

Mr Henry Karow, Commercial Director: USB-ED in Sandton, says the new location has a variety of options for the delivery of various learning solutions. The onsite venues can meet specific requirements. Food and beverages can be served in the HB Restaurant, the HB Café, the HB Bar, and the atrium open space, while there is also a 200-seater auditorium and various conference and event rooms. It is ideal to host conferences, workshops and gala-events.

The USB-ED office has been in Gauteng since 2012. In December last year, the office moved to the new address in Sandton.

USB-ED is a private entity with more than 60% shareholding by SU. USB-ED has also a long standing and close relationship with HB Connect from where the mutually beneficial arrangement led to the utilisation of the building for USB-ED's products and services offerings.

“We work as one organisation to promote SU, the University of Stellenbosch Business School (USB), the Institute of Futures Research (IFR) and USB-ED. The idea is to create a Sandton Campus where students of SU, USB and USB-ED could utilise the facilities. Creating a home for students in a way," says Karow. 

“Currently, we focus on both participants to our programmes as well as corporate clients which either send people on our open enrolment courses or utilise the facilities should they choose any customised programme," says Karow.

The office utilises around 25% of the space at the facility. “However we would like to see the utilisation increase. We want to bring Stellenbosch to Sandton and to Africa."